Yahoo’s Japan’s Overture Keyword Suggestion Tool has stopped updating stats finally it seems. Now I know quite a few of you are thinking this must be an old post or something that was just reposted from 2007. No it’s currently 2011 & Obama is the president of the USA. There has been actually several Keyword Suggestion Tools since the public & overused Overture Keyword Suggestion Tool vanished around 2007 but it seems no one writes about them.
The old Overture Keyword Suggestion Tool was pretty much a staple for too many marketing tools. If the tools were used for advertising that would have been fine but many of the softwares using the tool wasn’t geared towards paid search. It was used as an SEO tool and also benchmarks for domain stats.
In 2007 Yahoo launched the first new Keyword Suggestion Tool as they promised when they shut down the old one. Everyone was happy to hear that, business as usual right? Wrong. The first tool was agency only. Each person who used it had their own individual logins. Also there was never any press release on it. Agencies used it & kept quiet. Why not? This is the tool that finally is not being updated anymore.
So I know you’re wonder how do agencies get their data now? Well that tool to us was “So last year”. We already have a new tool by Yahoo! Japan. This tool also is schedule to be updated tremendously in Fall 2011. You want to know more about this tool?
Keep reading InternationalSEM.com from time to time I’ll tell you all about it.